Digital marketing strategy Tag

Internet has changed our everyday life. People enjoy online shopping because they can buy what they want at home and the products will be delivered to their home. Therefore, more and more companies set up their website to start e-Commerce (electronic commerce). Here are the...

Singapore's popular jewellery chain, Goldheart Jewelry, collaborated with the talented visual artist Limzy to tell the story of Enchantine and Prince Edward, through a series of watercolor artworks entitled "The Fairytale of Enchantine." This influencer marketing campaign was in line with Goldheart's launch of their Enchantine romantic collection. Goldheart Jewelry, together...

While cooking tutorials aren’t exactly new on the digital marketing department, netizens’ interest towards recipe videos is still sustained till today. Recipe tutorials in the form of short videos are considered as a widespread digital phenomenon. Marketers and businesses have started to recognize its power and...

GIF or Graphic Interchange Format is now highly popular across social media platforms. Not only does it communicate your message across like photos and text alone, it also gives your content a sense of emotion without the added time longevity of videos. GIFs are simply...

LANEIGE Malaysia launches the “Milky Way Fantasy” microsite, an interactive digital marketing and content marketing outlet to introduce the brand’s Holiday Collection this 2016. This microsite by IH Digital, a digital marketing agency, also serves as a dazzling space for fans to play and enjoy while being given the...